– Wildflower Brands Inc. (CSE:SUN) (OTC:WLDFF) (the “Company”) announces that Wildflower CBD products will soon be available in Canada, after signing a Brand Licensing Agreement with Rubicon Organics, Inc. (“Rubicon Organics”)(“C.ROMJ“).
Included in the launch are two of Wildflower’s award-winning CBD topicals, the CBD Cool Stick and CBD Relief Stick, are planned to be launched in Canada in the first half of 2021. The Brand Licensing Agreement will put Wildflower CBD products in over 840 cannabis storefronts across Western Canada and Ontario which represents a little better than 8 out of every 10 cannabis retail stores in those jurisdictions.
“There is already a high demand for Wildflower CBD products in Canada,” says Krystian Wetulani, President at City Cannabis Co., a wholly-owned subsidiary of Wildflower Brands. “We have customers asking about them almost every day. This addresses a clear gap in the market, with topical products being the most underrepresented category in the market vis-à-vis demand.”
Wildflower CBD products have been available in the US since 2016, and have garnered a lot of popularity and attention, even amongst celebrities like Kim Kardashian, who made Wildflower CBD products a fixture at her luxurious CBD Baby Shower in 2019, and Kate Hudson, who called Wildflower’s Relief Stick (formerly called the Healing Stick) her favourite CBD product of 2020.
“Rubicon Organics is a perfect partner for us,” explains William MacLean, CEO of Wildflower. “They are one of the top organic cultivators in Canada, and their focus on quality is one of the many values shared between our companies.”
Tim Roberts, President of Rubicon Organics states “We looked at a number of CBD brands to partner with and Wildflower stood out, not only for its great brand, but for quality of their products. We look forward to working with the Wildflower Team to bring these amazing topicals to the Canadian market.”
ABOUT WILDFLOWER BRANDS INC.
Wildflower Brands is a Vancouver-based company developing and designing brands that focus on plant-based health and wellness products. All of our brands work in synergy, toward becoming a global wellness leader.
ABOUT CITY CANNABIS CO.
City Cannabis is a premier cannabis retailer recently acquired by Wildflower Brands and holds three City of Vancouver licenses to sell cannabis and has four licenses in the Province of B.C. City Cannabis has been profitably operating various dispensaries in Vancouver since Vancouver commenced licensing cannabis retailers.
For more information about City Cannabis, visitcitycannabis.co.
ABOUT RUBICON ORGANICS INC.
Rubicon Organics Inc., through its wholly-owned subsidiary Vintages Organic Cannabis Company Inc., is a licensed producer focused on cultivating and selling organic certified, super-premium cannabis from its flagship 125,000 sq. ft. state-of-the-art hybrid-greenhouse located on a 10-acres property in Delta, BC, Canada. The Company is focused on achieving industry-leading profitability through the development of the brand identity Simply BareTM Organic, that combines the sale of high-margin, super-premium organic products with low-cost sustainable production. The Company is currently ramping up to production capacity of 11,000 kg per year of organic certified and environmentally sustainable cannabis.
Cautionary and Forward-Looking Statements
This news release contains forward–looking statements and forward–looking information within the meaning of applicable securities laws. These statements relate to future events or future performance. All statements other than statements of historical fact may be forward–looking statements or information. Forward–looking statements and information are often, but not always, identified by the use of words such as “appear”, “seek”, “anticipate”, “plan”, “continue”, “estimate”, “approximate”, “expect”, “may”, “will”, “project”, “predict”, “potential”, “targeting”, “intend”, “could”, “might”, “should”, “believe”, “would” and similar expressions.
Forward-looking statements and information are provided for the purpose of providing information about the current expectations and plans of management of the Company relating to the future. Readers are cautioned that reliance on such statements and information may not be appropriate for other purposes, such as making investment decisions. Since forward–looking statements and information address future events and conditions, by their very nature, they involve inherent risks and uncertainties. Actual results could differ materially from those currently anticipated due to a number of factors and risks. These include, but are not limited to, the risks associated with the cannabis industry in general such as operational risks in growing; competition; incorrect assessment of the value and potential benefits of various transactions; ability to access sufficient capital from internal and external sources; failure to obtain required regulatory and other approvals and changes in legislation, including but not limited to tax laws and government regulations. Accordingly, readers should not place undue reliance on the forward–looking statements, timelines and information contained in this news release. Readers are cautioned that the foregoing list of factors is not exhaustive.
The forward–looking statements and information contained in this news release are made as of the date hereof and no undertaking is given to update publicly or revise any forward–looking statements or information, whether as a result of new information, future events or otherwise unless so required by applicable securities laws or the Canadian Securities Exchange. The forward-looking statements or information contained in this news release are expressly qualified by this cautionary statement The Canadian Securities Exchange Inc. has in no way passed upon the merits of the proposed transaction and has neither approved nor disapproved of the contents of this press release.